DESCRIPTION
The project originated from a reflection on how much Italy's image is based on its artistic and architectural heritage and how little this heritage is
recognizable and poorly accessible. The project was to redesign the visual identity of the Italian UNESCO World Heritage Site "Dolomiti".
The communication project was articulated on different artifacts, both analog and digital. In particular, the objective was to develop and define
the basic elements of an the identity project (symbols, colors, typography, image) that could be articulated on multiple communication media.
